As we roll into the holidays, most of us brace ourselves for that one person—the human landmine who simply cannot read the room. You know the type:The cousin who brings up the ex-wife… while standing next to the new wife… holding the kids.Or the relative who wants everyone to re-litigateContinue Reading
Note: This post is not suggesting that a written signed contract is not a good idea. A lot of people think a contract only counts when both sides sign a big, fancy document. But honestly, most of the contracts I’ve ever had in business didn’t start that way. They startedContinue Reading
As small business owners, we’ve all been there. A customer comes along with a request that’s close to what we do—but not quite. It sounds tempting: a chance to make a little extra money, show off your flexibility, or maybe even test out a new skill. But sometimes, saying “yes”Continue Reading
Let’s talk about those three little words that strike fear (and sometimes irritation) into every small business owner’s heart: “You need to…” If you’re an entrepreneur, you’ve heard it more times than you can count. Suddenly, your to-do list looks less like a strategy and more like a group projectContinue Reading
How active are you really in your own business? Are you the kind of business owner who unlocks the door at 9:00 AM because that’s what your sign says… Puts out your little flag, Walks back inside, And sits behind the counter… Waiting? And then when no one comes in,Continue Reading
(Featuring Grandma Gertie, Soccer Mom Sally, and a Few Other Legends of the Marketing World) Disclamer: I don’t know these people and information is shared only for educational purposes Ah yes — the age-old question: “Where should I advertise my business?” And the age-old answer? “I have no clue.” NotContinue Reading