When it comes to e-commerce platforms, WooCommerce offers unique advantages due to its self-hosted nature. This means that all of your store’s files are located on your own server, giving you the freedom to modify your store in any way you choose. With WooCommerce, you have no limit to the number of product variations you can use, unlike Shopify which has a hard cap of 100 variants per product and 3 total options per product, regardless of your plan.
Another advantage of WooCommerce is that you own everything, including access to the raw data in your database. This gives you the ability to customize your store’s functionality in a number of ways, including through your theme, the vast array of WordPress plugins, and custom code.
If you need help designing and customizing your WooCommerce store, Webfoot Marketing and Design offers expert services to help you achieve your goals.