Let me start by confessing something that shocks absolutely no one: I do not own a Jaguar. Now, I’d like to make it abundantly clear that the reason I don’t own a Jaguar has nothing to do with me not being a good person. In fact, I’m incredibly nice. PoliteContinue Reading
Creating Moments That Leave a Legacy In business, we talk a lot about marketing strategies, pricing models, and customer retention. But what if I told you one of the most powerful ways to build customer loyalty isn’t about what you do when a customer buys something—it’s about how you showContinue Reading
We’ve all been there. You open your inbox and—bam!—there it is. That email. The one that manages to be both wildly inaccurate and aggressively rude. Or maybe it’s a one-star review on Google from someone you’ve never even met, claiming your business ruined their life. Somehow. And before you evenContinue Reading
A friend recently told me about something that sounded genuinely amazing—an organization that does farmer rescues. When a farmer becomes ill, injured, or passes away, volunteers step in with tractors, combines, and fertilizer to help get the crops in or out of the field. No charge. Just people showing upContinue Reading
Damn, that phone’s heavy. The funny thing is, when I bought it, I was impressed by how lightweight it was. That was one of the major selling points—the newest iPhone, ounces lighter than before. Cell phone ads always boast about how little they weigh. But when it comes time toContinue Reading
Everyone has friends—and everyone needs different kinds of friends. Personally, I have three distinct sets of friends, and I value each of them deeply. First, there’s the “Box Friend.” The Box Friend is the one who’s down for anything—as long as it fits neatly inside their comfort zone. They’ll goContinue Reading