We’re hoping everyone continues to be safe and takes care of themselves and loved ones during this uncertain time. That being said, our business continues to go on, and we feel it’s also important to look at this crisis from the angle of the web to help clients and others navigate these times from an operational perspective.
It is a good time to consider making updates to both your website content and your website offerings. Consider adding an online store, takeout menu, or newsletter with updates on products you will be offering now or after your business reopens.
Consider asking your frequent clients to add reviews to both your website and social media platforms. put links to these on your website.
What was cool 3 years ago, may not be this year. Maybe you were one of the early adopters of a new design style or aesthetic, but that was 2-4 years ago. A fresh look is easy and affordable.
Update your hours, offerings or job openings on your website. If you are closed update your Google listing and other social media sites to reflect those changes.
Updating your website will attract search engines to your site, give valuable information to potential clients, and show clients/potential clients current testimonials or successful projects. One reason to update your website on a consistent basis is that it will attract search engines to your site.
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Even if you’re not a subscriber (yet), I truly hope today’s post gave you something useful to think about or apply in your business.
I’m building my own business too, and I’m currently taking on new clients—so if you know someone who could use support with [insert your main service, e.g., website development, business coaching], I’d be grateful for the referral.
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Let’s keep building,